#367 – Dick Bernard: "I Am", the documentary

May 4, largely on the recommendation of our friend, Annelee, we went to the documentary, “I Am”, at the Lagoon Theatre in Minneapolis.
Wherever you are, I would highly recommend you see this extraordinary and thought provoking film.
Then seriously consider the implications of what you just saw.
The official website is here.
Doubtless, there are other on-line commentaries.
For me, it was one of the most powerful commentaries on the titanic clash of contemporary western culture versus the natural order of things that I have ever seen.
The film boils down, in my opinion, to a conversation about “competition” versus “cooperation”. Of course, our contemporary world is ruled by competitors, who won’t like this message (and who control the media message we daily consume). But the outcome for their descendants is inevitable…competition is a fatal disease.
In the long run, competition doesn’t have a chance and thus we who play by competitions rules don’t either.
But, see the film for yourself, come to your own conclusions, and hopefully let others know about it.
Because it is an ‘art film’ release, it is guaranteed a low audience, initially.
My recommendation: everyone should see it.
Not from the film, but (in my opinion) directly related.
For a time last fall I watched a most interesting TV ad. The actors were a Mom and her little girl. The little girl was trying to blow out a hundred candles on a birthday cake. The message was that it was really, really hard to blow out a hundred candles, and that we had at least 100 years left of Natural Gas in this country, so not to worry.
The ad didn’t play very long…I’m guessing there were people who saw it as I did.
Recently, the exact same text has surfaced, from the same company, on the same topic. The only difference is that there is a single actor, a nice/Dad-like/young middle-age Engineer Type man conveying the exact same message: we have at least 100 years of Natural Gas left, and isn’t that reassuring?
In the recorded history of humankind, 100 years is but a tiny fraction of a second in time; far, far, far less if one considers the time it took to create this natural resource now all but depleted.
But the message is everything: not to worry.
When the gas is gone there’ll be something else…or so we hope.